A Coles supermarket shopper has angrily hit out at the chain, saying she’s “disgusted that you’ve just tricked me into buying and eating chicken”
A vegan supermarket customer has lashed out at the store and claimed that she was “tricked” into eating chicken due to its placement on the freezer shelves.
The shopper, who visited Australian supermarket chain Coles, took to social media to say that chicken products had been placed in among vegan food, which led her to believe they were free from meat.
A picture of the freezer shows plant based burgers, plant based meatballs and vegetable dim sims, with boxes of ‘I’m Free From’ Chicken Nuggets and Chicken Tenders on a shelf between – however, the chicken items are free from gluten, not meat-free like the other food placed close by, 7News reports.
The shopper was left devastated after tucking into the chicken thinking it was suitable for vegans, asking the chain on Twitter : “Is it intentional that you put non-vegan products on the shelf between two vegan products?
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“I am disgusted that you’ve just tricked me into buying & eating chicken, when we are all trying so hard to save the planet. Do you not care at all?”
A spokesperson for Coles told the news outlet that they would be investigating her claims and are committed to providing more options for vegan customers.
They said in a statement: “We have a growing number of customers choosing to purchase vegan and meat-alternative products and we are working hard to continue to expand that range to meet their demands.
“Where possible we group similar items together, but this is not always possible due to the different shelf space and layouts in our stores across our network
“We are concerned to hear about this customer’s experience and have referred this issue to the National Grocery Space Department for their consideration.”