Jaguar Land Rover unveil new fifth generation Range Rover – Birmingham Live

Midland car giant Jaguar Land Rover has moved to unveil its all new Range Rover.

The flagship West Midlands vehicle manufacturer has shared its fifth generation Range Rover.

The new vehicle is being built in Solihull, at the Lode Lane plant, with JLR also operating sites in Halewood, Wolverhampton and Castle Bromwich, as well as Coventry.

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The all-new model has three rows of seats to transport up to seven people, reports CoventryLive.

It also boasts the simultaneous launch of standard and long-wheelbase versions and the availability of SV versions from launch.

Thierry Bolloré, CEO, said: “The new Range Rover is a superb manifestation of our vision to create the world’s most desirable luxury vehicles, for the most discerning of customers.

“It writes the next chapter in the unique story of pioneering innovation that has been a Range Rover hallmark for more than 50 years.”

The new Range Rover
The new Range Rover

The debut of the car maker’s new MLA platform has enabled development of both the standard wheelbase (SWB) or long wheelbase (LWB) body designs.

Both the SWB and LWB body designs are available with five seats, while the LWB model is available with a third row for up to seven.

The new Range Rover is available in SE, HSE and Autobiography models.

A First Edition version will be available throughout the first year of production.

Nick Collins, executive director vehicle programmes, JLR said: “The new Range Rover takes the lessons learned over 50 years of evolution and combines them with cutting edge technologies to deliver supreme refinement, comfort and well-being.

“It does this through pre-emptive suspension that primes the vehicle for upcoming corners, next-generation noise cancelling with new headrest speakers and clean air technology that can help significantly reduce odours and viruses – creating one of the quietest, most relaxing, modern luxury travelling experiences imaginable.”

The new Range Rover
The new Range Rover

Nick Rogers, executive director, product engineering said: “The new Range Rover combines supreme on-road and all-terrain capability with electrified propulsion and new levels of connected capability.

“In the quest for comfort, we have been obsessed with human science and understanding brain activity to minimise cognitive impact and ensure these advanced technologies work in absolute harmony, creating a truly effortless driving experience.

“It’s an engineer’s duty to make people’s lives better, and that’s exactly what the new Range Rover will do for you.”

Technology includes Software-Over-The-Air (SOTA) updates for more than 70 electronic modules and the new Range Rover features Amazon Alexa.

The new Range Rover has its largest ever touchscreen at 13.1 inches, while Pivi Pro is in a new semi-floating 13.7-inch interactive driver display.

It also features new high-definition graphics.

Passengers in the rear can enjoy a new rear seat entertainment (RSE) system, which provides adjustable 11.4-inch HD touchscreens mounted on the rear of the front seatbacks.

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