Budget supermarket Lidl has vowed to investigate after fuming shoppers say they’ve not been able to get hold of the brand’s new trainers and sock range – which sold out within days and has now been turning up on auction site eBay for vastly inflated prices.
The new inexpensive range of Lidl-by-Lidl branded clothing in its signature bold colourways went on sale across the UK in stores from September 16.
Trainers for men and women are priced at £12.99 while the matching novelty socks are £1.49.
But the stock swiftly sold out across all UK stores according to Lidl’s official Twitter account, with no current plans for a restock.
And now the striking blue and red trainers have been turning up on resale site eBay where sellers have been offering them for prices that range from £30, £500 right up to Buy-it-now prices of £1,000 – to the disgust of shoppers.
Some took to Twitter to complain about the situation directly to Lidl’s GB account.
One said: “Can’t even get a pair because t***pots have snapped them up in bulk and are banging them on eBay at stupid prices.”
Another claimed: “Not easy to get the trainers when the staff in my local store are chatting openly about buying 3 or 4 pairs each to sell online.”
Lidl said on Twitter it would be investigating after a number of customers alerted them to eBay sales of the trainers.
A spokesperson for Lidl said: “With regards to items being sold on eBay, we have been made aware and are looking into this.”
They have said they “are hopeful for their return to stores again in future” but no date has been confirmed for a restock of the Lidl by Lidl branded clothing.